users image
Dan Leakey
Oct. 13, 2020

Our Wardley Mapping will transform your team

ImImage: A Wardley Mapping workshop online with our experts and clients (nb: created with in-house teams)

Image: A screenshot of a Wardley Mapping workshop held online with our experts and clients

Last month we started work on our latest Wardley Mapping strategic partnership with Defra. 

Their Future Farming and Countryside Programme is at the start of an exciting, groundbreaking, eight year project to fundamentally transform agriculture policy in England.

At launch, Janet Hughes, Defra’s Programme Director said: 

“Difrent’s Wardley Mapping is able to take the whole team together on a journey into the strategic constraints and opportunities we face around people, technology, data, and operational delivery for our programme.”

“This partnership will help us map out what we have, what we are going to need, and what needs to change, improve or stay the same,” she added.

As well as this being a terrific endorsement for why Janet and her team chose our Wardley Mapping service, it also nicely summarises why we can help you (all of your team and your stakeholders) go on the journey(s), that you need to take, together.

We talk to many organisations, particularly across Health Care and Government, who commonly ask:

‘The problem isn’t that we know that we need to transform our ways of work and how we deliver programmes, but just how do we all come together as one team, understand all the issues, and commit to a strategic plan?’

Wardley Mapping is a tool that Difrent use extensively, with a large number of our clients, to help them all strategically align, agree how to tackle projects, and solve problems.  Our experience and expertise in delivering this service is supported by Simon Wardley, the originator of the technique, who has been a strategic advisor to Difrent since February 2019.

A map is a representation of the landscape in which a business operates. It consists of a value change (activities needed to fulfil user needs), graphed against evolution (how individual activities change over time under supply and demand competition).

Image: Map: Police public contact channels, informing a police service’s contact programme

Image: Map: Police public contact channels, informing a police service’s contact programme

They visually build situational awareness across teams and stakeholders and hint at what strategic options are available. 

They highlight the inefficiencies within operations and create solid foundations for change based on user needs. The outputs also clearly inform a delivery plan with priorities, roadmaps, and backlogs.

In summary our maps:

• Uncover issues with processes and systems

• Highlight where people’s time and energy should be invested

• Prioritise services focussing on those delivering the most user value; providing a ‘hit list’ of what to work on first

• Identify custom-built, time consuming products or services that could be better delivered in other ways

• Inform build versus buy decisions through additional insight and prioritisation

At the heart of all the products and services that we deliver for our clients is an emphasis on building their team’s digital skills and capabilities. 

Our approach to Wardley Mapping is no different; openly sharing work so that we can all learn together.

We train our clients on how to map so that they can rinse and repeat throughout their transformation journey; always mapping with them, their teams and subject matter experts, never for them. Throughout the process, we encourage original thinking through open conversations, an acknowledgement that maps are iterative and not precise.

Also like all of our product and service offerings, we are currently remote-first for all delivery; using a variety of tools such as Zoom, Google Jamboard, and Miro to allow everyone to collaborate, engage, and the highest quality Maps to be produced:

Image: Our Wardley Mapping service is remote first using a variety of tools

Image: Screenshot of our Wardley Mapping service as remote-first using a variety of tools

The other clients that we have used Wardley Mapping with, to date, include NHS Business Services Authority (NHSBSA), NHS Digital, British Psychological Society (BPS), Police ICT, Government Digital Services (GDS), NHSX, and the Nursing and Midwifery Council (NMC).

With the NHSBSA we mapped their existing NHS Jobs services, which supported in excess of 4 million applications per year for over 380,000 vacancies. It informed potential technical solutions and helped them decide which to develop in-house and which to purchase from external suppliers (build or buy). 

They then hired our service delivery team who worked side-by-side with their in-house team to deliver a quicker, easier, and smarter central platform for all citizens applying for roles across the NHS.

For the GDS we created many maps to explore the opportunities for implementing the Digital Marketplace approach overseas. This helped to build situational awareness of the value-chain within local procurement practices in Latin America, South East Asia, and South Africa.

This identified how local needs fit into the current Global Digital Marketplace Programme and informed the GDS’s roadmap on what needed to be done to reach these new territories. We also coached and transferred knowledge to the GDS and overseas procurement teams (over 50 stakeholders worldwide) on how to create, use and maintain Wardley Maps.

In summary, Wardley Mapping will create a situation analysis for your organisation, highlight potential efficiency savings within your programme, and identify high-value opportunities to meet user needs.

Would you like to know more about our services? 

click right here

Learn the Wardley mapping basics in this great video

Written by: Dan Leakey - Delivery Lead @ Difrent



read more

Sept. 8, 2020
Some exciting news from our CEO, Rachel Murphy

Difrent have been acquired by The Panoply, continuing our quest to transform health & social organisations for tech for good

June 8, 2020
Helping NHSBSA create a shared vision with Rich Pictures

Fitz (Transformation Consultant @ Difrent) shares his experience of delivering NHSBSA's Rich Picture, helping them communicate and tell the story behind their organisation's vision.

Sept. 17, 2020
Remote user research: our team's lockdown experiences

Our User Researchers discuss their experiences conducting research during a lockdown. The software required, the pitfalls, and the positives.