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April 3, 2019


Hamid Yafai, Senior Consultant
Recruitment | Deployment | Public Sector | Digital

What’s your background?
Born and bred in Leicestershire - the home of the mighty Foxes. With students to the left of me and locals to the right, there I was, stuck in the middle in Loughborough. I soon realised I needed to escape and left for university, graduating a few years later with a Business and Marketing degree.

A few months later I joined a recruitment company that worked with the public sector, as I’ve always wanted to better the way we support public services. I come from a business change and transformation background, with family members sharing a passion for the industry and the ways in which we can shape business services for the better. Previously working with local government, I wanted to become a part of the Difrent family to continue delivering sustainable and impactful change for the public good. Cheesy use of the slogan, I know ☺

Describe your role at Difrent
I joined Difrent in February 2019 as a senior consultant, after years working in an agency environment. I’m responsible for attracting top talent to join our family, enjoy what we do and share our values in positive delivery for ‘public good’! I’ll manage the end-to-end recruitment process and use my networking skills to ensure our growth is filled by more Disruptive, Purposeful, Titans!

Who are you outside of Difrent?
Outside of Difrent, not much changes! I love a lazy Sunday in front of the telly, keeping abreast with affairs and possess a strange but broad taste in music. When I can, I try my best to travel the world and explore new places, to enjoy new cultures and see different perspectives. There are loads of places I want to tick off the bucket list… Japan, Peru… but I really want to spend more time where my father grew up in Kenya!

Who would you invite to dinner, dead or alive?
Always knew I’d get asked this question one day… and I’ve always known I’d have one answer. It’s a shame I never had the opportunity to answer this while he still graced us with his presence, but the answer will always be the same – Muhammad Ali.

The greatest sportsmen of all time (IMO), he overcame some of the most stressful and inconceivable situations, when it seemed like everything was against him, proved he was still the peoples’ champ and the greatest boxer of his time. We could share in our Irish roots and enjoy a leak and potato soup (one of my favourites!).


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